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Funfinity named chamber's Business of the Month

The Springville-Mapleton Chamber of Commerce has named Funfinity as its Business of the Month. Funfinity is a singular store that is unique in its selection of toys, games, books and chocolate supplies. It enhances downtown Springville, improving the lives of employees and customers alike. Moving from New York to Springville must have been a big change for Jimmy and Ruth Morrison, but the residents of Utah County have gained from the toy store they started in 2004. When they started Funfinity, it carried toys and games. The store grew as they interacted with customers, taking suggestions and expanding their inventory. It didn’t take long until Funfinity had outgrown its original premises.

Moving across the street, they added books to sell in addition to their toys and games. The Morrisons' children were avid readers, adding their favorites to the shelves and sometimes making book recommendations alongside their parents. The inclusion of books added a new dimension to the store, enhancing what was already a great variety of fun. But Funfinity wasn’t done evolving yet. In 2008, Orem business Shepherd’s Cake and Candy was closing its doors. Jimmy and Ruth started a second location for Funfinity but decided to continue the legacy of Shepherd’s Cake and Candy. Customers continued to purchase chocolate and decorating supplies from Orem and Springville patrons were now able to find melting chocolate, fondant and cake making materials as well.